14.7.09

LG Logo Redesign

Mmm Let the image do the heavy lifting. The reason i did this is i think the LG logo is ugly, the logo doesn't look nice, especially on a product, the LG logo spoil the whold design of LG products. it looks more like a company who make fake products. forgive me but i just can help myself to do a new one for them!! and i think it's time for LG to rebrand the company a bit. LG stand for "life's Good" but i think it should be Life's Great. LG should have more confidence compare to years before. This logo took me few hours to do, i try to kept the similar look, so people can recognize this is LG easily, but i at the same time i gave the logo a modern touch(trying to). i made many different versions and looks i just picked one from all my design. Well i hope you like it. One more line for LG: Great Life begins with LG. Life's Great.

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3 Thoughts:

Gustavo said...

Much better!

elte said...

I prefer the old logo, its simple n easy on eyes, n ur design made it look like OLG, did u know the circle G was supposed to be a smile? I guess it took much more time to come out with the logo

Ryan said...

The LG logo isn't ugly at all! It's simple perfection is way better then your streamline version. The face gives a friendly feel. It's winking at you. Yours looks like a fish. With big ears.

And as a designer you should think about capitalizing your i's.